Generating Projects

When your agency is coordinating a community-wide MLK Day event, your agency can look to other community organizations to develop the service projects. The following are tips for reaching out to other community organizations in order to generate projects for the MLK Day of Service.

  • Provide support for organizations that have managed MLK Day projects in the past and encourage them to expand the scope of their projects.
  • Promote community buy-in by encouraging communities to create their own projects. Contact community organizers and block captains, civic associations, and faith-based organizations to urge them to create projects in their neighborhoods.
  • Think outside of the box to expand the list of organizations to which you do outreach. Many agencies are hurting due to the economic crisis and may welcome volunteer assistance in doing things they would have ordinarily paid to have done.
  • Host trainings for agencies that have never hosted MLK volunteers before. Let them know the supports that are in place for them. If the MLK Day of Service is a new initiative for your agency, partner with others who have done it before to train other community agencies and your organization’s staff and volunteers.
  • Utilize interest in national issues such as the economy, housing crisis, returning veterans, and natural disasters. Encourage community organizations to think of ways that volunteers can help to address these issues locally.

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